The Rummy Affiliates program is the marketing arm of the Rummy Royal Casino, a gaming property which hosts 12 localized portals. All these twelve gaming portals offer a similar clutch of skill-based card games that include Rummy 500, Burraco, Kalooki 40, Kalooki 51, Canasta and Gin Rummy. This affiliate program lets members promote these games tothe online gamers that enjoy playing rummy, in addition to a collection of leading casino titles, binary options, sports betting, poker, bingo and slots. The casino brands offer gaming titles developed by a leading player in the software scene, Playtech Gaming, as well as games developed by GamesOS Software.
With many of the games offered by the group’s casino brands being skill-based, players are advanced various guides towards helping newbies understand how to play them. Affiliates are also allowed to download trial versions of rummy so they can get some experience. Governed under the laws of England and Wales, this multi-language affiliate program that was launched in 2007 is accessible worldwide except to players based in the US plus a few other territories.
Members of the Rummy Affiliates program have a choice of commission plans to sign up with. However, the default option is the revenue share model which pays commissions based on the value of the net revenue that affiliates’ referred players bring to the Rummy Royal Casino. This commission payout is a flat-rated value of 30% which is not dependent on an affiliate’s performance numbers. However, there is an activity clause under this model so affiliates who fail to meet a minimum threshold of players within a given period gets their rates reduced until a time when they refer more depositors.
The program has no negative rollover policy meaning all negative balances if any are always zeroed out at the start of the every month. There is a bundling structure though, where earnings are bundled across all the group’s properties every month. This means losses at one property can reduce the earnings made at another.
Additionally, this program offers a CPA [Cost per Acquisition] model that pays affiliates a one-time fee for every qualifying and depositing player. Moreover, a Hybrid model that combines CPA and revenue share models is also available but strictly upon request.
The Rummy Affiliates program packs a 4-tier sub-affiliation plan that enables its members to earn extra commissions from their direct referrals of sub-affiliates plus some passive earnings further down the referral ladder.Based on different percentage values, the affiliate program forks out between 0.5% and 15% of all direct sub-affiliate commissions for all the four tiers.
The Rummy Affiliates program pays its members quite fast every end of the month, with payments coming through within 1 to 10 days. The minimum threshold for an affiliate to receive payment is £/€/$50 for e-wallet payments, and £/€/$100 for Bank Wire transfers. Members who fail to meet this threshold will have their earnings rolled over to the following months until such a time that they do.
Members have a choice of payment methods that include Skrill, Neteller, Intercash, Bank Wire or Check. There is no administrative fee charged to process commission payments, and the default currencies in use here are Euros, British Sterling Pounds and US Dollars.
The Rummy Affiliates program is powered by its own proprietary software platform which provides members with multiple reports such as player statistics as well as commission details. The platform also provides members with a raft of creative integrated tools and materials to use on their websites. These tools and marketing strategies go a long way in helping affiliates boost their earnings.